Top 5 Beauty Retail Apps on Android in Oman: Q3 2023 Performance

In Q3 2023, the top beauty retail apps on the Android platform in Oman showcased varied performance trends in weekly downloads and active users. Here's a closer look at how each app fared based on Sensor Tower data.

Sephora UAE: Beauty, Makeup demonstrated notable fluctuations in weekly downloads. Starting the quarter with 1.1K downloads, the app saw a mid-quarter dip to 643 downloads during the week of August 28, before rebounding to 1.4K by the end of September. Active users for Sephora UAE showed a generally upward trend, increasing from 6.3K at the beginning of the quarter to 7.6K by the end.

Nice One | نايس ون experienced a steady rise in weekly downloads, beginning at 200 and peaking at 658 in the week of July 24. Weekly active users followed a similar pattern, starting at 1.2K and reaching 1.9K by September 25.

Purplle Online Beauty Shopping saw a gradual increase in weekly downloads early in the quarter, peaking at 313 in the week of July 31. However, the downloads dropped to 185 by the end of September. Active user numbers rose from 442 at the start of the quarter to 959 in mid-September, before slightly declining to 927 by the end of the quarter.

Nykaa - Beauty Shopping App showed a steady weekly download rate, starting at 63 and peaking at 243 in mid-July. The app saw a decline towards the end of the quarter, with downloads dropping to 120. Active users increased from 1K at the beginning to 1.6K in early September, ending the quarter at 1.4K.

Finally, VPerfumes- Buy Perfumes had a modest performance in downloads, beginning at 41 and peaking at 228 in late July. The downloads slightly decreased towards the end of the quarter, stabilizing at 127.

For more detailed insights and comprehensive data, visit Sensor Tower.